Sunday in Brooklyn
Brooklyn, NY
Evoking relaxed Sunday vibes with a brand refresh.
Sunday in Brooklyn, a beloved Williamsburg institution, lives up to its name, with a sun-drenched atmosphere and brunch menu that makes every week worth it. LMNOP refreshed the all-day restaurant’s brand to complement its cool vibes and inviting approach to casual fine dining.
We developed a layered identity system centered around playful — and delightfully wacky — illustrations, varied enough to allow for a range of applications on notebooks, coasters, to-go bags, merch, and more. A playful pattern of blue and green stripes brings consistency and even more fun to Sunday in Brooklyn’s visual language. The end result is a brand that looks the way every Sunday should feel: energetic, adventurous, and full of surprises.
Services
- Apparel + Merchandise
- Collateral Systems
- Illustration
- Menu Design
- Signage + Wayfinding
Collaborators
- All
- Apparel + Merchandise
- Art Direction
- Brand Architecture
- Brand Identity
- Brand Narrative
- brand strategy
- Collateral Systems
- Content Creation
- content strategy
- Copywriting
- creative direction
- development liaison
- E-Commerce
- Editorial
- Identity Systems
- Illustration
- integration support
- Menu Design
- Naming
- Packaging
- Photography
- Signage + Wayfinding
- Social Media
- UI / UX Design
- Uniforms
- Video
- Wallpaper + Murals
- Web Design
