![bottles of Seriously Unsweetened seltzer](https://www.lmnopcreative.com/wp-content/uploads/2020/07/LMNOP_SERIOUSLY_4.jpg)
Seriously Unsweetened
New York City
Reflecting a product’s purity with serious simplicity.
Seriously Unsweetened isn’t just any sparkling water. It’s 100% organic, without sugar or artificial flavors. LMNOP developed a brand that expresses the product’s clean taste, making a statement with a less-is-more approach. The identity system features bold iconography to showcase the company’s range of offerings — apple, lemon-lime, and straight-up. For a website as bright as the beverages themselves, we created vibrant product photography, and a sharp layout that allows the images to shine.
Services
- Brand Narrative
- Packaging
- Web Design
Collaborators
![Seriously Unsweetened seltzer shot from overhead](https://www.lmnopcreative.com/wp-content/uploads/2020/07/LMNOP_SERIOUSLY_2-1024x727.jpg)
![pile of Seriously Unsweetened bottle caps](https://www.lmnopcreative.com/wp-content/uploads/2020/07/LMNOP_SERIOUSLY_6-721x1024.jpg)
![Seriously Unsweetened apple seltzer and packaging](https://www.lmnopcreative.com/wp-content/uploads/2020/07/LMNOP_SERIOUSLY_7-721x1024.jpg)
![Tablet mock-up of Seriously Unsweetened website](https://www.lmnopcreative.com/wp-content/uploads/2020/07/LMNOP_SERIOUSLY_10-464x1024.jpg)
![bottles of Seriously Unsweetened seltzer](https://www.lmnopcreative.com/wp-content/uploads/2020/07/LMNOP_SERIOUSLY_3-1024x727.jpg)
![Seriously Unsweetened lemon lime seltzer with a lemon and a lime](https://www.lmnopcreative.com/wp-content/uploads/2020/07/LMNOP_SERIOUSLY_5-1-721x1024.jpg)
![Seriously Unsweetened apple seltzer and an apple](https://www.lmnopcreative.com/wp-content/uploads/2020/07/LMNOP_SERIOUSLY_8-721x1024.jpg)
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