La Ventura matchbooks

La Ventura

New York, NY

Elevating a casual neighborhood spot to feel like a mini-getaway.

To complement the neutral interiors of La Ventura — an all-occasion, everyday hangout — LMNOP developed a bright and bold brand system that pops and enhances vacation vibes. An illustration of a leopard sitting under the shade of a palm tree adds a quirky, coastal edge that leaves its mark on several unexpected touch points. The menu system is informal and paper-based with lively, saturated colors and mixed typography to add character and high impact.

Services

  • Collateral Systems
  • Identity Systems
  • Illustration
  • Menu Design
  • Signage + Wayfinding