The Tokyo marathon is one of the six major marathons worldwide.
For the 2019 event, LMNOP designed a line of performance wear for Nike.
Design elements were molded around each garment's architecture to prioritize the functionality of each piece. So the collection would speak to running as a lifestyle and not just the marathon, the Japanese character for "run" forms the basis for signature tags. That character was deconstructed to form a Boro-inspired pattern used sparingly throughout the line as a layer of texture.
PHOTOGRAPHY + STYLING
UX / UI